Alignment – Video Typography Essentials

When it comes to video, there are no hard and fast rules for alignment. As a general practice, however, lower-thirds tend to be left or right justified (which leaves room for a logo or bug on the opposite side). Centered or force justified text is more commonly used for titles or bumpers.

When setting text in an Adobe application, you often don’t just want to click and type (called point text). Instead you can click and drag using the Type tool to define the paragraph area first. This is called Paragraph text and offers greater control over alignment and layout.

You’ll find alignment buttons within the type interfaces of Adobe software. The Alignment buttons attempt to align text left, right, or centered. They also add support for justification, which forces the text to align to both margins through the adjustment of spaces between words.

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