Tracking – Video Typography Essentials


Similar to kerning is tracking, which is the overall space between all letters in a line of text. You can use tracking as a way to condense or expand a block of text so it better fits the onscreen space (after all, you can’t scroll a video monitor to read more). You might choose a loose track to improve readability (especially if you’re using all caps or need to apply a stroked border). Tracking is typically done in the Title Properties panel in Adobe Premiere Pro or the Character panel in other Adobe applications. Tracking, like kerning, is subjective, and you can learn best how to do it by studying professional examples and looking for inspiration and guidance.

The top line is too loosely tracked, whereas the bottom line is too tight. Be sure to experiment with tracking when you need to fill in space on the screen or to make stroke text more readable.

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