It’s all About Covering Your Assets

Apple launched Aperture, then Adobe announced Lightroom. Leave it to Microsoft to get in on the fray. iView Multimedia is now part of Microsoft. Micrsoft has picked up three products: View MediaPro, iView Media, iView Catalog Reader. As people gather more and more photos, movies, and other digital files, keeping track of them all gets even harder. Yan Calotychos, has written a letter about the Microsoft deal which you can read here.